Network providers set coverage goal than others seek discounts

The four providers of digital - TV network services yesterday Vowed to achieve coverage of upwards of 95 per cent within three years and touted the details of their network plans to potential bidders for broadcasting licenses.
However, executives from some 33 companies wishing to join the spectrum auction of 24 commercial terrestrial digital - TV licenses will be looking to keep one - on - one talks with each of the four state - run television network providers to get further details about coverage and to negotiate discounts.
The Broadcasting Committee of the National Broadcasting and Telecommunications Commission ( germ ) organized a meeting yesterday in which representatives of the army, mkot , the Public Relations Department (PRC) and Thai Public Broadcasting Service ( Thai PBS ) met representatives of 33 companies that purchased bidding documents for the auction.
After the session , Peretz deputy director - general Province pattanapong has its agency aimed to achieve 95 per cent coverage with its digital - TV network service within three years under its3 - billion investment plan.
Maj - General boonyarit vissamol , director of the Policy and Planning Department at the Royal Thai Army Radio and Television Station , the military aimed to complete its rollout plan in the next two years. The military has allocated2 billion to the plan. This amount will be spent on digital - TV transmitters and Supporting Equipment and facilities, at 205 broadcasting sites , including 39 major broadcasting towers and 166 medium - and low - power sites.
Boonyarit said the military 's coverage areas to provide terrestrial digital - TV network service would reach 70 per cent of the country 's total 22 million households in the first year and 97 per cent in the second year.
The army seems to have a competitive advantage over its rivals as it has two licenses to provide 12 digital TV channels in standard definition (SD ) and four channels in high definition (HD ).
Mkot appears to be offering the highest "reference rate " - the amount eventual broadcast license - holders will be charged by network providers. But mkot president Annex permvongseni has his company was offering more benefits and premium options, such as targeted advertising services, a playout center and services, content scheduling, channel branding and station ID insertion . " Playout " is a term for the transmission of television feeds from the broadcaster in broadcast networks that deliver content to the audience.
two dimensions
Mkot will broadcast terrestrial digital - TV signals in two dimensions - horizontal and vertical. This method allows indoor receptors and mobile receivers to receive clearer signals.
The operator of modernine TV, mkot targets 98 per cent coverage by 2015. The company has Earmarked at least5 billion for its transition plan to the digital - TV era.
Mongol leelatham , deputy director - general of Thai PBS , said his agency expected to achieve full coverage within the next three years and the company was open to talking with the broadcasting companies about possible discounts.
For digital - TV network leasing, mkot 's monthly rates are4.76 million for an SD channel and14.28 million for an HD channel. The rates offered by the military are the second highest -4.72 million for SD and14.16 million for HD .
The horse will charge4.6 million for SD and13.95 million for HD, while Thai PBS is offering the lowest rates at4.6 million for SD and13.81 million for HD .
The information and fee announcements released by the "big four" network providers so far do not seem to have been enough for the 33 potential bidders , however.
Tshitralada henghyotmark , senior vice president for legal and regulatory at gmm grammi , said the company would soon speak directly with the four digital - TV network providers to receive further information as it seeks the best possible offer. The additional information it seeks involves potential areas to be covered in the first two years.

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